Happy News – You can now edit your HappySales on the web

Hey everyone,

Quick update. Users can now edit their listings straight on HappySale’s website. When you view your listing on the web, you can tap the “Edit Sale” button and then edit all the fields of your listing.

Screen Shot 2014-08-10 at 6.09.11 PMIn the edit page, you can change the listing’s status to “Sold” and edit the various fields – Description, Item name, Condition, Price and add hashtags. You can also change your item’s location and edit your contact details.

Please note that editing and changing the details of your listing DO NOT “bump” it up. If you want to “bump” your listing, and get it back to the top of the feed for users to see, you should open it in the app and “repost” it from the listing page.

This is the first step we are taking to provide web users full control of the HappySale content and functionality in the browser. By the end of August we will launch a more advanced web experience that will include the ability to post items without using the HappySale app.Screen Shot 2014-08-10 at 6.08.40 PM

Please let us know if you encounter bugs or errors while using the “Edit Sale” page, please contact us at http://support.happysale.com



HappySale featured in international press as Tel Aviv under attack

Hey Everyone,

Long time since we updated our blog, and some great users posted on our support website that they want more posts on the blog. So this one’s for you.

It’s been a crazy work for us at HappySale. 3 days ago, in the afternoon, someone posted a piece of shrapnel from the Saturday attack on Tel Aviv. It took about 2 hours until Israeli website rotter.net posted the listing on their forums, andMashable from that point on international media started to take notice.

First were Mashable, with Uri Blau’s story on the listing and how these things happen in the middle of the attacks on Tel Aviv, and then other sites followed (Buzzfeed, Vocativ and others). The article on Mashable exploded, with over 500 shares in the first 30 minutes and 1000 shares altogether. All in all, this little listing got over 6000 views in 48 hours. Pretty crazy for an item on our marketplace. We actually had to check if selling this stuff is even legal (which apparently it is).

It’s not the first time we see unusual items on HappySale. About 3 months ago, a listing1617671_10152211421951054_1667249571_o came up from NJ. It was a large amount of weed, and according to the seller, it was “Magical OG Blue Dream” type. We took it off immediately, but a lot of jokes were told that day at the office: “This puts a whole new twist on HappySale”, “If a stoner can post something at 4am in the morning, this means our listing creation flow really works!” etc.

Stay safe, stay happy.


Apple loves HappySale – New version is out

What an exciting weekend this has been for us at HappySale. Last Thursday we released the latest version of HappySale, which included one major update: Private messaging.

Over the past weeks, since HappySale’s world-wide release, we received a whole lot of feedback from our wonderful users (That’s you, thanks for asking). One major requests was the ability to communicate privately with users inside the HappySale application.

In App Communication In App communication

You asked, and we delivered! Our supreme team of ninja developers (all 3 of them) developed over the past weeks the ability to send private messages inside HappySale. This addresses 2 major issues: The first is that HappySale is now the main communication hub for all buying and selling activity. The second is that sellers private email and phone are no longer available publicly. Yes, you will no longer get middle-of-the-night drunk dials from people who want to buy your cell phone. Isn’t that awesome?

To top it all, Apple decided we are worthy enough to be included in their “Best new apps” list on the app store, in 87 countries. We got the news on Friday, and the immediate surge in downloads made our weekend super-awesome.

HappySale Featured

Thanks for all the love and support, and keep on HappySellin’

Driving purchases on HappySale

Need a new car?

We’re thrilled to see automobiles on HappySale. It’s a huge milestone that they are up within two weeks of our app launching. From slightly used to lovingly restored, these autos will be perfect for their new owners.

Here’s a classic Porsche, for sale in Israel:

Screen Shot 2014-02-03 at 10.07.11 AM

Michael is from Ramat Gan and has a business for selling laptop batteries. About 4 years ago, as a birthday present for himself, he decided to travel to Germany and buy this car. He says he owned one just like it back when he was 21-22 and had wonderful memories from it.

So he flew from Israel to Germany, and there he bought the car. Drove it all the way to Antwerp, loaded it onto a ship and had it shipped to Israel.

He has been re-building it from the ground up for over 4 years now. Engine is completely overhauled, The car is in amazing conditions. Now he sees this project as complete. He feels its the right time to pass on the car to someone who will enjoy it more. He thinks its time for a new project.

Both overseas and in the US, cars are getting posted to the HappySale community. Here’a a BMW available in the Bay Area:


Details like pricing are available right in the app. And you can simply click the Contact button to ask questions or purchase the car.


It’s great to hear the stories behind the cars on HappySale. Download HappySale and you could find your next car!

How to: Host a Clothing Swap

Last weekend, Laura and I hosted a successful clothing swap party. A group of friends all got together with their once-loved clothes, shoes and accessories.


We traded old for new and, of course, introduced them to HappySale to post anything without a home at the end. Every participant thoroughly enjoyed themselves, and it’s an easy-to-repeat event that has big returns.

If you want to host a clothing swap of your own, here are some pointers:


Label clothing
We asked each attendee to clearly label clothes – we provided pins and clips for them to attach their names to the clothing. This way, each person would not only adopt an exciting addition to their wardrobe, they would also have a story to accompany it.

Provide options for display
Whether it’s a garment rack or a shelf, offer some designated space for items to be properly presented and looked through. We purchased a low-end garment rack to hang items and used dining chairs as individually labeled display areas.

Offer a space to try on
We had a spare room and a bathroom for ladies to try on clothing. We also got a low cost full length mirror in the main room, so they could see how they looked with natural lighting – and a crowd of supporters.

Have a theme
Clothing, accessories, games or kitchenware – it’s best to specify what people should bring to and expect to get from the swap. You can then provide themed snacks, beverages and goodies to reflect the party and make it more memorable.

All in all we had a great afternoon with many items getting happy new homes and posting the remaining items to HappySale. Have you hosted a swap of any sort before? Any tips to add to our list?

A 2014 Goal: Out with the old

As a single woman in a big city, my accumulation of apartment furniture consists of IKEA purchases from my 20s, items from ex-boyfriends, and some newer, nicer pieces I’ve bought in the last year or two. One goal of mine for 2014 is to make some headway on my furniture situation, to swap out older things for those that reflect my taste.

This will be a somewhat slow process as I will have to save up for replacement items before getting rid of large pieces, but a great first step is adding some smaller things to HappySale.

For example, here are some lightly used desktop speakers, now available for just $15.


My second posting is this TV stand. It’s time for me to move on to one that matches my style, and has more than one functioning door. But this is perfect for someone with a large TV who needs some storage too.


This is free, just come pick it up.

Do you have any new year resolutions for your home?

Amazing photos make Happy Buyers

When viewing a HappySale, photos are the first thing people look at. Therefore, it’s important that the photos you take of your item provide the best looking and most accurate condition of the item you’re selling.

First Photo: Overall Impression

The first photo you take should be a wide shot of the entire item. If an electronic device, take a full shot of the item, preferably while it’s on. If a pair of shoes or dress, take a shot of both shoes or the full front of the dress. Make sure the room is well lit. If you have a porch or yard it’s always better to take photos in full daylight.

In the following example, you see three photos of the same item: an Xbox 360 with two controllers and four games. The first photo was taken with a flash, resulting in bad lighting and overall poor view. The second photo was taken without using the flash, which immediately makes the lighting look more natural. However, the items were not placed nicely and the angle does not provide a good view of the items. The final photo looks best: natural lighting, good layout!


Additional Photos

Once you have a great main image, add some extra photos – different angles, or, if you have multiple items you’re selling, take a separate photo of each item. For our Xbox 360 HappySale, here are some sample additional photos.

AdPhoto4  AdPhoto3  AdPhoto1  AdPhoto2

Honesty comes first

The biggest concern that people have when buying online is that the item will not turn out to be as good as it seems on the marketplace. It’s important to take specific photos of places where an item is damaged to avoid a bad experience for the buyer. This includes scratches, a broken case, parts where the item is worn or damaged in a way that could affect the experience of the buyer.

Our Xbox 360 has a broken front panel. A close up photo showing this will ensure the buyer is fully informed about it, and will add to the confidence of both the seller and buyer, that this is an honest deal.

It's fully functional, but this little spring panel is broken.

Effort Pays Off

A little effort goes a long way in selling items. If you take great photos of your items, you will surely get more attention from buyers. Remember, people can still hesitate when buying online. Great photos go a long way in contributing to a safe and transparent transaction.

Happy Selling!

HappySale tip: Share to Facebook Groups

When posting your HappySale, you have two options for sharing to Facebook. You can of course share to your own network and we recommend doing this for anything you post. But an even better idea is to share your HappySale to Groups you belong to on Facebook!

Look for neighborhood groups, reselling or swap organizations, flea and vintage groups or garage sale fans to join and share to. You can also find groups specific to your sale – gaming groups for games or sports groups for athletic equipment.

The above post was shared to a ladies group I belong to. It’s well targeted, and gets the HappySale notice out to a network beyond Natalie’s immediate Facebook friends.

Other benefits? It’s likely to be seen by more people, because a group feed is a destination. And, group feeds generally don’t get updated as often as a home feed so it has more time to spread and be shared.

I’d just add a comment encouraging group members to share this to their friends as well – especially any chocoholics!

An amazing game and a happy sale

One of the most awesome racing games to come out on Playstation 3 is Gran Turismo 5. Friends and bloggers have posted about the gameplay and graphics.

And I was able to get it in under forty-eight hours using HappySale.


I saw the game posted on HappySale, from a friend who works at an advertising school in the Tel Aviv port. It’s one I had not played yet but had read reviews raving about how great it is. Now was my chance to get my hands on it and try it out!

I contacted him via his cell phone and we agreed on a price for me to purchase the game within minutes. Two days later the game was waiting for me at the school, on the way to my office. I picked the game up and was playing it later that night.


Using HappySale meant I got the game more quickly and for less money than I would have anywhere else online. It was a great experience for everyone involved!